It's how Neilsen does business. They send you $1 to catch your eye and $6 if you return the survey, then there's a chance you get $10 to wear their rating meter. http://www.nielsen.com/us/en/about-us/nielsen-families.html

Well I have received several calls from this number, so I came here to check it out. You said to go to that link to learn that they pay you. Nothing on that page says they pay you anything. So, I have to wonder what you are trying to pull on us. Are you the one calling us trying to get our information? I have to wonder why you would stupidly put up a link, knowing that it didn't say what you wanted us to believe. You scammers are really stupid.

Oh, and I forgot to mention that the phone number on that page is not even close to this number.  Wow you scammers have really hit a new low for stupidity.

513-696-1920 / Hello - I'm calling from Nielson-we do the ratings for radio across the country and you have been chosen to do the radio ratings for your area. Since your ratings week is coming up - it is important I get in touch with you- I hope you will agree to participate in the radio ratings

I came here to look up the number also, but I can assure you the person you're responding to is not trying to trick you. I rcvd cash in the mail from Nielsen as well. They prob don't advertise that so that ppl don't steal your mail. But now that I know who this number is, I'll answer next time.