Sends a text message pointing towards website ipad3now.co , luring me with a potential free ipad3.
Obvious scam, didn't even try the website.

Total scam. Didn't even go to the website. Nothing is ever "Free."

3472811178: Apple is looknig for people to Test & Keep the New iPad 3! But on the 1st 1000 users that go to http://ipad3now.co and enter code BETA will Receive it!

Went there - then says:

Valid Code. Claim iPhone5 Now!
Name: ___________
Email: ___________
Cell: ____________

Seems to me if they are looking for 1000 people and if this is legit they would have had them by now