This number called our business today at 1417 hours.  Caller ID said "Wakefield MA."  The caller is allegedly with Fuel Oil News magazine, which is a free industry magazine.  He claimed he wanted to verify our company's information.  I verified the name and address (being careful not to use the word "yes") but then he wanted me name to prove "to his boss" that he spoke with someone.  I provided my first name but then he wanted my last name.  When I balked he said the first letter of my last name was fine.  When he wanted to know the first letter of my father's last name I promptly disconnected.  WTH??  Since when does a magazine need to know THAT??