Auto Insurance.  They noted my first name and texted me twice.   Problem is, I got a bit hard up and got mean with my phone credz.  Arranged with my wife to txt me with 1-word messages so I didnt need to click and spend, I could just see Word # 1 for free, understand context and delete.  These guys, persuasively texting me my first name, first in full, and then affectionately abbreviated, became a nuisance.  You can reply STOP to make them quit, but it costs phone credz.