Nov 12, 2010
November 11, 2010
Mr. John C. Deen Jr.
Director
Colonial Penn Life Insurance Co.
399 Market St.
Philadelphia, PA 19181
Dear Mr. Deen Jr.:
I wish to bring to your attention a Colonial Penn marketing practice which disturbs me. I’ve only had your product for two months now and have automatic deductions for my premium.
In the past few days I have received a couple calls from 215-928-8000 which went to my answering machine with no message left. The most recent unanswered call came in at 8:28 pm last night.
In researching the phone number on the Internet, I found several complaints registered by people receiving like calls. The number was listed to Colonial Penn.
Today at 11:25 am, I received another call and answered it. The female caller identified that she was calling on behalf of Colonial Penn and wanted to “verify some information.” If she would have asked me for the information, I would not have supplied it. However, she afforded me the information (name, date of birth, address and phone) and I just verified it.
The question that came to mind was what could have changed in two months? (my name?, my date of birth?, sure, maybe my address, but my phone number?...she just called me!
As she continued, I then realized it was a “marketing ploy” to get me to purchase more insurance AND, here’s the kicker, to give her some of my friend’s names who might want your products so I could be entered into a contest!
Has this what it has come to these days? Is competition that bad that Colonial Penn has to use such deceiving, bothersome, unsolicited phone calls to current customers to get more business? Shame on Colonial Penn.
Yours for a better marketing strategy,
******Name/Address Withheld******
Proctor, MN 55810-2839